The Product Blueprint

Reflecting on strategies, exploring business cases, and uncovering insights that shape great products.

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Nov 19

Product Review: Nike Metcon 10
Oct 5

AI Is Great at Grunt Work. Terrible at Everything Else.
Aug 10

Nintendo’s Blue Ocean Strategy, from Mario 64 to Bananza
Aug 5

Further Notes on Willingness to Pay and Discovery
Jul 1

RE: Reconciling Desirability and Willingness to Pay in Product Evaluation
Jun 29

What My Newborn (Re)Taught Me About Product Development
Jun 3

Bugs are fine. Seriously
May 23

Focus Is a Product Strategy
Apr 17

PSD3: A New Playing Field for Nordic Finance
Feb 10

Designed for Them, Not You
Feb 8

Your Payment Flow Is Costing You Money (And Maybe Even a Pizza)
Feb 2

Renovating Our Apartment (And Why “Build vs. Buy” Isn’t So Simple)
Jan 21

Personalising Notifications and Emails to Retain News Readers
Jan 5

Product Management in 2025: From Hype to Impact
Jan 1

Your Career as a Product: Build Your Value Proposition
Dec 20

Product-Led Growth in Action: How The New York Times Applies PLG Principles
Dec 15

Work Product: Advanced Features for FigJam’s Growth
Dec 11

Work Product: AI and The Future of Affiliate Marketing
Dec 8

Big Banks and Their Product Moats: More Than Just Regulation
Dec 6

Work Product: Outline for Cracking Gojek’s Growth Challenge