The Product Blueprint

Note: This is not an affiliated post (though I wouldn’t mind teaming up with Nike). I’m just a fan. My powerlifting shoes broke a few weeks ago. The tip tore clean through, leaving a hole so big my big toe would peek out during squats. I’d had them since university, so it was a real…

Tune into any podcast about product management or tech these days and the topic will surely revolve, in one way or another, around AI and LLMs. So here’s another piece of work to that effect. A lot of people get AI wrong. I’ve watched first-hand how product teams and management get swept up in the…

Introduction Nintendo’s strength has always come from a simple idea: start with a mechanic that feels fun and build the rest of the game around it. Everything else, from hardware decisions to character design, exists to make that mechanic better. That is their value proposition and their moat. Recent product launches proved that the model…

This is a continuation of a series of conversations with my readers and the last entry to this blog. What we’re discussing here is part of the Discovery part of product development, where you validate either the problem or the solution you’re trying to build. A key thing to validate during discovery is desirability. Now,…

One of my readers pointed out that I used the term “willingness to pay” to describe desirability in the last post.  In many ways, that’s a twist on the typical definition of desirability you see floating around. Usually, it’s framed as what gets your users excited or emotionally invested enough to engage. For a new…

Five days ago, my son was born. Two days later, my wife and I left the hospital and brought him home. I remember the feeling of introducing a newborn to our house. Unfamiliar. Surreal. Completely unprecedented. Of course, what lay ahead of us would prove far tougher. A newborn comes with three very distinct user…

How the EU’s new regulation levels the field between banks and fintechs. Something big is coming to European finance and especially to the Nordics. PSD3, the EU’s next payment services directive, is designed to fix what PSD2 started. More importantly, it’s about opening the financial market even further. Not just for consumers, but for challengers.…