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  • Personalising Notifications and Emails to Retain News Readers

    This blog post was co-written with Trent Woodbury, a Data Scientist at Pagos. Specifically, it focuses on the unique challenges news organisations face in engaging readers through push notifications and emails. This is the first in a series exploring these challenges. Future posts will focus on specific use cases with actionable strategies to improve personalisation…

    Joakim Lindvall
    Jan 21, 2025

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